Opportunities in Beverage Production
This session will uncover the evolving landscape of Alberta’s beverage industry, focusing on the diverse prospects and challenges faced by producers. This panel brings together leaders from various segments of the sector, offering unique perspectives on the rapidly expanding craft distillation, alcohol-free beverages, and brewery domains. The session delves into the intricacies of establishing and scaling beverage operations, and emphasizing the role of innovative strategies in creating consumer brands. Attendees can expect to gain insights into market trends, regulatory landscapes, and the fusion of entrepreneurship and craftsmanship that defines Alberta’s beverage production scene.
Dan St. Pierre is a professional communicator, strategist, and corporate leader with over 12 years of experience helping establish, scale, and elevate organizations in the private and public sector. He is currently the Executive Director of the Alberta Craft Distillers Association, where he is working with Alberta’s small and craft spirits producers to develop the industry, create a consumer brand, and move policy changes within government that will accelerate growth. Prior to joining ACDA, Dan was the senior corporate communications leader at Explore Edmonton – the City of Edmonton’s destination management and marketing organization. He holds a Master of Arts degree in communications, leads the International Association of Business Communicators Edmonton Chapter as President, and is active in Edmonton’s economic development ecosystem. In January 2023, Dan was awarded a Queen Elizabeth II Platinum Jubilee Medal for his commitment to, and work in community development.